momentum

Dance to the rhythm

music is life


The structure of our lives is a product of both decisions and discoveries we make about ourselves. The component of our choices is also bilateral. It consists of both mind and emotion. We come to conclusions and determine our courses in life, business and relationships on the basis of careful thought and logical deductions. However, anyone will agree that reasoning only forms part of our basis. The rest portion is made up of feeling, perception and intuition.

I'll just give a few examples before wrapping up with the follow-up to this idea.

Ndi-Onyike Okereke, DG, Nigerian Stock Exchange while commenting on the on-going public offer of Intercontinental Bank Plc stated that the investing public buys into a company based on their perception of that company and of course, the company's performance. Its striking that she noted the perception part even before the performance as measured by the financial fundamentals and profitability of the company. Makes much sense then that organisations devote mega resources to creating and maintaining strong brands. Only in that light of perception making or marring the destiny of organisations could te huge monies put into adveritsements, PR and corporate image be justifiable.

Another example that stirred me in recent time, still in the public-offer fray, is Standard Alliance Insurance Plc where I happen to work currently. In selling the share, it occurred to me that the staff just ask potential investors to support the company by buying its stock. Hardly any mention is made of the pay-off to the investor based on the previous and projected performance of the company. It follows then that the success of the offer will be based on relationships--investors willingness to exercise goodwill to the benefit of this establishment.

So, I was thinking what concept to adopt in capturing and conveying this mind-emotion synergy in dictating human directions and outcome. I hit a brickwall until walking by a shop playing soulful melodies in my neighbourhood after a day's tiring work, my mind made a connection. Music. Music is Words set to a rhythm. Rhythm proceed from the heart and soothes the emotion. Words derives from thoughts, conveys our reasoning. Music is where both are expressed harmoniously to stimulate that beauty people deeply desire from life.
See, music is life!!

p.s: i started to think about decisions while musing the frustration of loving. I love her, she doesnt want me cos there's another person, whom ironically may not want her. So, I was wishing she would only understand that its about making decisions. I liked this person but opening my heart was a decision for me and by no means automatic. Will some1 make feyi see that to love and feel passionately about another is a choice we ALLOW our heart to make.

posted by momentum @ 2:07 AM